Advertising
Ticketek Australia hit with $500,000 fine over spam messages
The fines come after the ticketing giant was previously warned about its messages to customers back in 2019.
- by Emma Koehn
Latest
Palmer’s $2 million ad blitz taps into Voice payment fears without evidence
The billionaire has authorised $2 million of advertisements that warn a vote for the Voice will lead to financial costs for struggling Australian families.
- by Paul Sakkal
Personal data to get greater protection, but targeted ads will keep coming
The attorney-general has revealed Labor’s plan to ban companies marketing products to kids and mandate transparency about the use of personal data.
- by Paul Sakkal
Opinion
Voice to parliament
The new Voice ad will swing voters where Farnsey couldn’t
The John Farnham ad was not designed to be a vote swinger. The new ad “Will I be heard?” is about shifting votes and will be effective.
- by Dee Madigan
Weetbix among major brands to launch ads with people with disabilities
A Weetbix TV commercial featuring Eva Kapidis, who is in a wheelchair, as the Weetbix kid.
ANZ among major brands to launch ads with people with disabilities
An ANZ TV commercial featuring Sara Shams, a bilateral amputee, as an employee at the bank.
Wheelchair kids are Weet-Bix kids: Normalising disability in advertising
Former wheelchair tennis champion Dylan Alcott has tasked leading brands with including people with disability in ads.
- by Jewel Topsfield
Changing minds or preaching to the converted? Ad gurus weigh in on Yes ad
Some of the biggest names in Australian advertising are split on how effective the John Farnham-backed Yes ad is.
- by Thomas Mitchell
Advertisers beef up code to stop ads promoting vapes to kids
The new Children’s Advertising Code bans the encouragement of unsafe practices such as bullying or promoting an unhealthy body image.
- by Millie Muroi
The ‘subscription traps’ that prevent customers from unsubscribing
Unused subscriptions cost the average Australian more than $1200 a year, but there’s limited legislation to stop businesses from shady practises.
- by Amber Schultz